Camp Nou

[Andrew M]

Point remains they will get less as not giving up full naming rights.

Does it really make much of a difference, though? Barca fans and people who know football will still call it the Camp Nou either way. I can't see myself doing anything different. It's a different case to a completely newly built arena like the Allianz or the Emirates

As an example:

Coca Cola Camp Nou

Estadio Coca Cola

Is the Coke brand really diluted?

 

[JamDav1982]

Does it really make much of a difference, though? Barca fans and people who know football will still call it the Camp Nou either way. I can't see myself doing anything different. It's a different case to a completely newly built arena like the Allianz or the Emirates

As an example:

Coca Cola Camp Nou

Estadio Coca Cola

Is the Coke brand really diluted?

Obviously makes a difference when looking at figures quoted.

 

[Andrew M]

Obviously makes a difference when looking at figures quoted.

Perhaps if they dropped the Camp Nou name it would be over 400 million.

MetLife is $450 millions dollars

 

[JamDav1982]

Perhaps if they dropped the Camp Nou name it would be over 400 million.

MetLife is $450 millions dollars

Duff and Phelps looked into it for UK teams and had Man Utd at around 32m a season so about 640m over 20 years.

 

[Andrew M]

Duff and Phelps looked into it for UK teams and had Man Utd at around 32m a season so about 640m over 20 years.

Good to know

 

[Luftstalag14]

If you scroll down you will see that Barca take in more annual sponsorship revenue than Utd and Real Madrid comfortably. Ours is set to grow even more with our Beko training kit deal as well as the Nike deal being in full swing from this season

https://www.forbes.com/sites/mikeoz...most-valuable-soccer-teams-2018/#157059cb45c8

I am not sure if we are talking about the same thing. What that Forbes article seems to refer to the money we got from the two main shirt sponsors and NIKE only, while I was referring to is the total amount of money we received from ALL sponsors and partners down to the smallest, plus merchandising. I remember we only had like clos to 40 sponsors and partners a couple of years ago while Manchester United had 68 at the time and I was like, wow.

Of course we might have gotten a big bump this season with the new NIKE deal kicking in and indeed making more than the rest. Let’s hope so. We will wait for the DML report to come out in January.

 

[Luftstalag14]

Nope. Not bias at all. Is it bias to say Premier League is the most popular league in the world? No. It's true. The same way it's true that Barcelona and Madrid are considerably more desired clubs to play for than Manchester United.

British players probably prefer MANU and the English clubs. German players prefer Bayern. Where we and Real Madrid are really strong, as you pointed out, is Spain, Portugal and South America.

Over the last several years I can think of a few examples of players subbing us or Real Madrid to join other clubs: Gabriel Jesus, Davinson Sanchez, Mbappe and Naby Keita.

 

[KingMessi]

Gabriel Jesus -> Pep
Davidson Sanchez -> Playing time, Spurs has an ex-Ajax contingent
Mbappe -> From Paris, $$$
Keita -> Klopp

The players you listed moved to the clubs for reasons other than the prestige of the club alone.

 

[FC433]

Our Nike deal is 10 years long. 5 and another optional 5 years. I wanted us to get Adidas instead so bad.

 

[raki]

Perhaps if they dropped the Camp Nou name it would be over 400 million.

MetLife is $450 millions dollars

True. The brand will be like a surname Camp Nou XXXXXX

If it was like Bayern, Arsenal, Juve or Atletico with a full brand the value would be much more however the turmoil amongst fans would also increase

http://www.espn.com/soccer/barcelon...ources?platform=amp&__twitter_impression=true

 

[Andrew M]

I am not sure if we are talking about the same thing. What that Forbes article seems to refer to the money we got from the two main shirt sponsors and NIKE only, while I was referring to is the total amount of money we received from ALL sponsors and partners down to the smallest, plus merchandising. I remember we only had like clos to 40 sponsors and partners a couple of years ago while Manchester United had 68 at the time and I was like, wow.

Of course we might have gotten a big bump this season with the new NIKE deal kicking in and indeed making more than the rest. Let’s hope so. We will wait for the DML report to come out in January.

We still get the most from our shirt, though.

As a side note, I wonder if the amount we get from the naming rights will go towards our annual revenue

 

[Luftstalag14]

Gabriel Jesus -> Pep
Davidson Sanchez -> Playing time, Spurs has an ex-Ajax contingent
Mbappe -> From Paris, $$$
Keita -> Klopp

The players you listed moved to the clubs for reasons other than the prestige of the club alone.

Sure, players go to other clubs for a variety of reasons. But the fact of the matter is, they did not come to us or Real Madrid. We might argue if everything else was equal they would have come. But no, there is no such thing as everything else being equal so at the end of day, players select clubs not just base on prestige but other factors too. Hence my point I am not sure if what Serghei said about us and Real being more attractive to players is true, simply because I don't know how you can measure that.

 

[Luftstalag14]

We still get the most from our shirt, though.

As a side note, I wonder if the amount we get from the naming rights will go towards our annual revenue

Good question, if it does it would have to come under the "Commercial" portion with the total amount breaking down to an annual amount, if I have to guess.

 

[Andrew M]

Sure, players go to other clubs for a variety of reasons. But the fact of the matter is, they did not come to us or Real Madrid. We might argue if everything else was equal they would have come. But no, there is no such thing as everything else being equal so at the end of day, players select clubs not just base on prestige but other factors too. Hence my point I am not sure if what Serghei said about us and Real being more attractive to players is true, simply because I don't know how you can measure that.

I don't think we can generalise on whether players prefer certain clubs. Ronaldo happened to be desperate to go Real Madrid, but that was him. Many other great players wouldn't have been so desperate in his position at a great club like Utd.

At Barca we do have a tradition of having great Brazilian players, though

 

[raki]

We still get the most from our shirt, though.

As a side note, I wonder if the amount we get from the naming rights will go towards our annual revenue

Yes. It counts just like any other revenue.