I don't have Kaka old figures if you have them please let me know but i doubt it's an 8.5 Million Kaka was for a long time Adidas face as well as other stuff like Giorgio Armani , Video games , Pepsi etc
And again you are mentioning 4 Million for image rights and neglecting the rest...go back to the original post.. image rights is part , shirt sales are part etc If you make (for exampel ) 5 -6 million of his own image rights , 2-3 Million shirt sales , squeeze your sponsors for extra cash , sell those massive VIP lounge in the Bernabeu for extra cash let's say 4 Million (with the friendlies ) that's what an average of 10 Million a year ? over 4-5 years ?
Don't now hold on to "Shirt sales " or "Image rights " as the sole reason (same goes for u S7-MUFC ) it's part of the whole sum not the ONLY part
If those players are not making a significant impact we would have gone down in revenue especially with our spending... right ?
make no mistake in Kaka case if Perez wasn't make money of him he would have send him packing earlier
Revenue has nothing to do with spending, revenue is just the money GENERATED by the club.
In very very simple terms, revenue minus spending (which are independent of each other when calculating) = profit/loss.
The players are making a significant impact but what I'm saying is had you not signed Kaka, you would've still made the same money on sponsors or VIP lounges or whatever because you already have so many other stars. Remember you bought Ozil in 2010, just a year after Kaka and he has been the second star in the team since then quite consistently. Even in your calculation, where you're estimating you're getting 4 million euros for extra cash from sponsors, friendlies, VIP lounges etc. you are attributing it all to Kaka which is wrong, you need to divide it up as contributions from all the players.
In fact, you're actually not counting the biggest sources of revenue, which are tickets, TV deal and prize money for performances. Maybe you can attribute a portion of the revenue increase in 2009/10 tickets to Kaka, but in 2010/11, he was already announced to miss atleast 6 months even before the season started, yet your match day revenue actually went up because guess what, you have so many other stars, specially Ronaldo, people didn't care about Kaka anymore. I don't know if your TV deal was renegotiated after Kaka was signed but he probably helped you in that regard, again only if it was signed in 2009/10 because after that everyone knew he wasn't really coming back as a big player. He sure as hell didn't help you win any extra prize money from UEFA or Liga.
Which is why I was looking only at the direct revenue you're getting from Kaka, which are shirt sales + image rights. For the record, I don't think you would've made 2-3 million on shirt sales for Kaka every single year. Madrid get no money on the replica kits obviously.
Every year you were getting less and less money directly from Kaka, because not only were his endorsements going down but also his shirt sales. On the other hand, you were consistently paying him 12 million + tax every single year.
Kaka's transfer would've been a great hit (like Ronaldo's) if he had been atleast a moderate success because then you would be paying him to, you know, actually do his job, which is to help the team win with a big contribution.
I think you just have to write this off as a flop transfer, can't be worse than Barca and Zlatan that's for sure.