Having plans and executing them are two different things, though. Let's have one hypothetical scenario:
We have this one candidate, let's call him Laporto or sth like that. He is planning for the '16 elections and already has plans on whom to build his team around. Amongst them, there is a sporting director from abroad, let's call him Moncho. Moncho obviouls has his demands, like bringing in his assistant or sth like that.
If the elections are to be held in 4 months, things are bound to get complicated for Laporto. He has to negotiate with Moncho (and others) right now. Moncho knows it as well, which gives him a leverage etc etc.
Also, working out an marketing campaign takes time. Time, which is now cut short to like 30% from before.
Laporta is a deity on the internet, in Barcelona not so much