FC Barcelona Finances

Windhook

Well-known member
I don't expect 25m sleeve rights, either. It was a good deal for the Turkish brand Beko to promote their glorified country and economy, just like Turkish Airlines. Also let's not forget Arda Turan used to be a Barca player.
 

behindbrowneyes

Well-known member
I think Spotify will have both the front and the back of the training kits, we won't find another sponsor just for the front of the training kits (Rakuten wasn't on the front before). So I think the only "free" place the left sleeve.

Why do you think that? RAC1 suggests otherwise. Just because Bartomeu did it that way, doesn't mean Laporta does it the same way. Club might have advertised two different partner packages:
- One for the big main sponsor on the jersey and on the back of the training kit. (+ Camp Nou)
- One for another strong partner on the sleeve of the jersey and the front of the training kit.

That way both sponsors get represented both on jersey and training kit, which might be tempting for companies as chances of being seen by people is higher.
 

Luftstalag14

Culé de Celestial Empire
Why do you think that? RAC1 suggests otherwise. Just because Bartomeu did it that way, doesn't mean Laporta does it the same way. Club might have advertised two different partner packages:
- One for the big main sponsor on the jersey and on the back of the training kit. (+ Camp Nou)
- One for another strong partner on the sleeve of the jersey and the front of the training kit.

That way both sponsors get represented both on jersey and training kit, which might be tempting for companies as chances of being seen by people is higher.

Because such scenario (one front sponsor and one back sponsor) hasn't been done before here or at another club, to my knowledge. When we had Qatar Airways, their name appeared on both of our game jerseys and the front of the training shirts (nothing was in the back as far as I know), then when we signed with Beko, they had both the front and the back of the training jerseys.

I don't know exactly what RAC1 said and if they are correct, I just think it is unlikely to have two different sponsors on the training kits.
 

Messigician

Senior Member
🚨🚨[SPORT] | EXCLUSIVE: Ferran Reverter did not approve the agreement with Spotify. Reverter considers it a strategic error to sell the rights to two assets as powerful as the jersey and the name of the stadium in the same pack, as it is a big loss of money.

Me and Reverter think alike
 
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Windhook

Well-known member
A lot of clubs sell rights to stadiums these days. If he feels that conservative I understand his motivation. I'm okay with stadium name rebranding if it's going to help financially the club.
 

FinBarcelonafan

Well-known member
A lot of clubs sell rights to stadiums these days. If he feels that conservative I understand his motivation. I'm okay with stadium name rebranding if it's going to helf financially the club.

It's only for three years and then we have new stadium and new deal. It's fine for now.
 

Luftstalag14

Culé de Celestial Empire
Now some twitter journos are saying the deal is only 75m a year, all in. :facepalm: and outrageous if this is true.
 
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JamDav1982

Senior Member
Sport saying it is 60m for kit sponsor, 5m for womens team, 5m for naming and 5m for back of training kit.

So 70m for Barca mens team on shirt, stadium and back of training kit.

Bit of dampner after earlier rumours. About same as Real getting for shirt sponsor alone.
 

Luftstalag14

Culé de Celestial Empire
More sources like ARA, Sports are confirming that the deal is indeed just 75m a year. :angry:

According to Sport, it is 60m for the first team jersey sponsorship, the back of the training kit 5m, the front of women's jersey 5m and Camp Nou title rights 5m.

We were getting 77.5m combined without Camp Nou being involved, now we are getting 2.5m less with Camp Nou being thrown in.

WTF Laporta??
 

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