of course you need the superstars in order to get sporting success and generate revenue.
barca and real were all over the media while those two fought on the pitch.
it's like you're implying that nothing happened before spotify came with a similar deal from what we negotiated in 2017 FFS.
Not even sure what your point is now.
You started off by making out need Messi and Ronaldo for the big deals when that is not the case.
Now it is something about getting better deals with more star names.... yes agreed as I said but this deal for Barca and improving shirt deal with no star names and more than had with Messi goes against your point of needing him.
The stadium naming cant compare like for like until Barca have theirs complete.
Shirt deal they were getting 30% more with BBC than Barca got with MSN so even with star names on both sides they were getting more.
Barcas deal is also fairly short term which is a plus.
The time to compare Barca and Real deals post Messi/Ronaldo is more likely to be in 2025 if Barca are seen as a top team then with some star names.