He looks like a douche and does stepovers. So people automatically think his game is selfish. In reality this is happening: He has immense natural talent. The close control he possesses at high speed is very rare. While someone like Tello kicks the ball 5 yards infront of himself towards the goalline and tries to run after it faster than the defender (those type of players get figured out rather quickly by the way), Deulofeu has the ability to maneuver through tighter spaces. He's not a support player in the mould of Pedro or Sanchez who passes the ball back to the midfielders, "works hard" and poaches some goals here and there. He's the type of player who can make things happen on his own. Given his age, he's of course overdoing it often with the dribbling, running into 1 defender too many or holding onto the ball for too long. But that's his decision making which isn't developed yet to elite standards rather than him not wanting to pass the ball to better positioned teammates through sheer selfishness (his assist count should be at double figures if I'm not mistaken). If you are young and can dribble and fool and beat defenders, you dribble and overdribble. And that's completely okay for a 19 year old tricky winger. Cristiano Ronaldo was far worse at that age for example.