Cules aren't the most important people to our rebuild sponsors are, and sponsors don't support losing teams that are bring up youngsters, we have to remain as competitive as possible in the short term, while rebuilding for the medium & long term.
If we have a bunch of contracts with sponsors that run the nest 4/5 years sure you reasoning makes sense, but I don't have the info but I doubt that's the case.
So you're just backtracking and looked for an excuse to moan. Don't do that anymore
Contracts that will run out next year or in 2 years will also not be renegotiated solely on the base that you have an Aguero that retires any minute. Sponsors and fans go hand in hand. They won't give out great deals to clubs or players that fans do not feel attached to or get excited about. Sponsorships are advertizement. The more people watch or follow on social media, the more advertizement are they exposed to and therefor the better your bargaining power is. And near retirement players like Aguero are hardly drawing the masses.
An exciting young prospect on the other hand IS a looker that draws revenue with him. And where do exciting young players come from? Right: The academy. That big ass building that Barca pumped hundreds of millions into to use in moments like these so that young players can emerge from there, fill gaps and ideally make a name for themselves. And Barca actually has a decent generation of players again ready to step up so the timing couldn't be better.
Chelsea were forced to finally use theirs when they were banned from making transfers. Turned out really terrible for them, didn't it?
If sponsors were attracted by young exciting players arsenal would be a much bigger draw than they are now.
And what did Chelsea win when playing with their youth during the transfers band again? Honest question I really don't remember, I'm assuming nothing though.
They only started winning when they started to spend again.
Sponsors are attracted to winners because winners attach fans, especially casual fans, a team that is only(primarily) attractive to it's hard core supporters doesn't attract the big bucks (arsenal again is a good example) which even more so than cost cutting is what we will need to return to the top.
If sponsors were attracted by young exciting players arsenal would be a much bigger draw than they are now.
And what did Chelsea win when playing with their youth during the transfers band again? Honest question I really don't remember, I'm assuming nothing though.
They only started winning when they started to spend again.
Sponsors are attracted to winners because winners attach fans, especially casual fans, a team that is only(primarily) attractive to it's hard core supporters doesn't attract the big bucks (arsenal again is a good example) which even more so than cost cutting is what we will need to return to the top.
Instead of blaming Laporta we should blame the likes of Umtiti, Coutinho and company. Just want fat fucking wages and willing to sit or be injured while they collect.
The club has been pretty upfront about the players they want to move on and yet they shamelessly refuse to budge. Just terminate their contracts and go to court. If we lose keep these clowns on the bench.
I don't think keeping Messi in this time was ground zero priority for Laporta. Keeping Messi was impossible without La Liga bulging on that cap, or without taking that bad CVC deal. So the Messi situation was done because the difference was huge. We needed some 180m to register him at around 30-40m per year. Laporta hoped La Liga will be lenient because Messi was their biggest marketing asset. They weren't, so Messi went. Fair enough, rules are rules for all even if they are bad.
When looking at the big picture and considering how much his hands were tied from our financial ruin, you cannot blame Joan for a lot of this. However, what I will criticize him for in this situation that really could have gone differently was last month, how mid-June to July went. It was the sequence of how we did our business and what the priority was.
I think the flack Laporta does deserve is playing golf tournaments with Pep, Riqui and co. instead of taking clowns like Umtiti to court and terminating his contract. Our priority should have always been to do whatever it took to lower the wage bill, resign Messi then make our free signings.
But making the flashy signings in the beginning of summer instead of doing the dirty work then was a mistake in hindsight and makes some of his complaints about a lack of time wide of the mark since a lot of that was due to decisions he made and what he chose to prioritize. Like, we straight chilled during Copa and the Euros and that was precisely when we needed to be working overtime to get the deadweight out.